Quickly and Easily Learn the Basics
of Self Defense that Can Save Your Life


Have you been searching for a simple, yet effective
method of self-defense that really works?

Have you figured out yet that most martial arts
schools, videos and seminars teach a lot of stuff
that doesn't work on the street?

Is there really a way you can learn to defend
yourself in virtually any situation, quickly and easily?

Are you ready to learn the basics of self defense without spending the next four years wasting your time and money learning useless things?


Dear Friend,

After over 40 years of studying and teaching martial arts I can tell you beyond any doubt that most of what is being taught today in martial arts schools, seminars and videos... just won't work in a real street attack!

It's true. And it's a darn shame. So many unsuspecting, poorly trained and totally clueless folks are walking around with a false security. They believe the moves and techniques they were taught in their local martial arts school or a seminar they attended, will really work in an honest to goodness, no holds barred, street attack.

So, what's wrong with most traditional training?


Let me tell you...

I have been teaching martial arts for a many years. For a long time I taught much the same way everyone else did. Sure it worked fine in the studio, but I often wondered how it would work on the street.

I had heard and read about experienced black belts being utterly trounced by ordinary street thugs. What about what I was teaching? Would it really work if called upon, to protect my students and their loved ones?

This question bothered me for a long time.

But it wasn’t until I had the chance to fight the “Bulletman”
that I really learned what would work on the street!

Let me explain. A number of years ago I was attending a national martial arts convention. This guy was up on stage talking about adrenaline stress response training. I had never heard about it at the time. The instructor was talking about the effects of fear induced adrenaline on the mind and body during an actual street attack. I was intrigued.

The speaker asked for a few volunteers. Several men and a women were chosen to go up on stage. The next thing that happened had most of us feeling the effects of adrenaline, right in our seats.

This guy comes out in this weird looking suit. He has football shoulder pads and some obvious groin protection. On his head he wore a huge piece of headgear which I found out later was a professional football helmet with four layers of special density foam padding wrapped in silver tape.

They called this ‘monster’ the Bulletman, obviously because of the silver round headgear that looked like the top of a bullet. One of the volunteers was asked to come out. The instructions were to try to maneuver around the Bulletman without getting too close. If the Bulletman attacked they could strike him full force into the groin and head.

The action began…

The Bulletman starts screaming at this guy. He shouts obscenities at him. He taunts him. He faints attacks as he threatens the guy. I could feel my gut shaking just sitting there. Then suddenly the Bulletman attacks. The poor guy attempts some foolhardy kick which embarrassingly misses the mark by about a foot. Next a punch that had less impact than my eight year old grandson could muster. After a few more minutes of this hideous display a women instructor blows a whistle and the whole thing is over.

A few more volunteers and about the same result. Now here is the interesting part. Everyone of these volunteers were experienced black belts. Some were school owners with a dozen years or so of experience.

So why did this happen?

They all fell prey to the natural effects of adrenaline on the mind and body. Adrenaline is the natural result of fear induced aggression. It really can’t be stopped, but it can be focused and used. These black belt volunteers had tried to use their dojo techniques (traditional martial arts techniques). What they hadn’t anticipated was that the adrenaline had dulled their senses. It minimized their fine motor skills, it gave them tunnel vision and even affected their cognitive thinking.

With out taking this adrenal rush into account, effective street self defense cannot be accomplished. To be effective, each technique must be simple, direct and not require fine motor coordination.

So this is what I did...

First, I got fully trained in adrenal stress self-defense training. I found out what would and wouldn't work under what we call the 'adrenal dump'.

This is what I learned:

  • The natural effect of real aggression causes what is called an "adrenaline dump". This fear induced high volume shot of adrenaline is normal and natural and cannot be stopped, even by experienced black belts.
  • The effects of this "adrenaline dump" can be devastating, especially if you are not prepared for it.
  • The main problem is that many of the techniques that are taught in traditional training are too tricky or too complicated for the average person to properly execute. This is especially true under the duress of an all out street attack. Techniques that are highly complicated tend not to be executed properly, if at all, when the pressure is on and adrenaline levels are high.
  • Many of the systems use joint locks and pressure points that require years of training to properly execute. Sometimes even when they are applied properly to someone who has an unusual amount of joint flexibility or a high resistance to pain, they don’t work.
  • Many of the arts teach kicking techniques that are great for the studio or for sport competition, but are all but useless on the street. Unfortunately many of the practitioners of these arts are led to believe that they can really use these kicks effectively in a combat situation. They end up with a false security believing they can defend themselves with such techniques. In reality, if they ever have to really fight, they usually get themselves into trouble very quickly.
  • Many techniques require years of training or are just impossible to learn unless you are under the direct training of the master instructor. You cannot learn these properly from a video, book or seminar. They take years to perfect, even under the supervision of an expert instructor.
  • Allot of what is taught is just fluff! It doesn't stand a chance to work in a real street attack!
The Solution!

The solution was developing a system that contained the following benefits:

  1. It had to address the inevitable adrenaline dump which is the natural effect of fear induced aggression.
  2. It had to be simple enough to teach students in days or weeks instead of years!
  3. It had to be effective regardless of the body type of the attacker.
  4. It had to be quick, effective and decisive!
  5. It had to address real street "situations" instead of the typical studio environment.
  6. It had to contain a minimum amount of techniques. This was necessary as research has shown that as few as a handful of techniques can be recalled when fully "adrenalized".
  7. It had to be designed to defeat a much larger and stronger attacker!
  8. It had to be easy to learn.
  9. Additionally it had to be direct, powerful and yet simple and straight forward enough to be taught through video based training.

So I went to work analyzing, adjusting, changing, modifying and fine tuning everything I was doing and teaching in my self defense program. Believe me, it wasn't easy, even for an 'expert' with over 30 years of training at the time.

During the next several years I searched everywhere and every way to simplify, and improve every aspect of our self-defense system. This search included going to seminars, visiting other schools, bringing in guest instructors and reviewing close to 100 self defense videos.

I was sifting through masses of information to pick up a gem here and there. Every thing I learned and tried had to go through what I call the "Adrenal Stress Filter'. It had to work under duress and high adrenal states. Slowly I made changes to what we taught and how we taught it. Constantly modifying, perfecting and refining our program to what it is today.

We eliminated any response that did not fit into this reality. We added more simple, direct and extremely effective strikes, moves and techniques that could be learned simply and easily. And, did not require years of training.

Finally we condensed this entire process into a simple, organized system of instruction. To help our students learn the system we decided to carefully put the entire process on video. It's done in a step by step manner so that even a total beginner can learn it.

Listen to what just a few of my students have to say...

"I've trained with other instructors, even in the military, but Shihan Pace's system of self defense is the most effective and practical by far."

S. Christensen, Hamburg, NJ

"Having trained over 20 years in Uechi Ryu karate before coming to Mr. Pace, I had an extensive background in self defense. I've learned more about street fighting tactics in the last two years than in my 20 years of prior training."

J. Burka, Wantage, NJ

"As a women, it's important that your first strike is your best one, as you might not get a second chance. Shihan Pace's system is awesome. Quick, simple and easy to learn."

Dr. Laurie LaSorsa, Chester, NJ

"Shihan Pace's method of teaching self defense is awesome. None of the fluff you get from most videos I've seen. Just real, down and dirty, street techniques that really work. Everyone should have his video."

G. Tizzano, Franklin, NJ

"... the best of the best. Finally some stuff that really works on the street."

C. Manzione, Vernon, NJ

"Using a technique I learned from Shihan Pace, I dropped a would be attacker with one well placed blow. This guy was twice my size."

T. Akos, Oak Ridge, NJ

"Shihan Pace is the real thing. His self defense system is quick, effective and powerful. I will only teach his techniques at my dojo."

T. Joseph, 5th Degree Black Belt, Fairfield, NJ


The videos we have created for my students are now available to the general public on DVD. The first and most important one focuses on all the basics you need to learn to successfully defend yourself on the street. It's called...

Street Self Defense 101®
"The Basics"

"Self Defense That Really Works "


It contains step by step lessons to effectively learn and practice all of the basics of self defense including:

  • Awareness skills - how not to become a victim!
  • Setting physical boudaries.
  • What reformed criminals say they look for before attacking and how you can avoid it!
  • The yellow, orange, red light system of readiness. How you can prepare yourself mentally and physically if an attack is coming.
  • How to use your god give weapons of self defense.
  • The four 'fighting' ranges and what to do in each of them.
  • The basic stances of self defense.
  • Kicking techniques that work on the street!
  • What to do if you are grabbed from the front, rear or side.
  • How to level the playing field against much larger opponents by using easy to hit target areas that will stop him in his tracks!
  • How faking compliance can give you the advantage.
  • Simple effective blocking for street situations.
  • The three modes of behavior and the two to avoid.
  • Simple punching and striking methods that are easy to implement.
  • Dealing with simple attacks that can become serious.
  • How to handle punching attacks and the one thing you must not do!
  • Using your elbows and knees effectively.
  • Plus so much more!
Running time: Approximately 58 minutes

You'll learn all this quickly and easily, regardless of your athletic ability... in a way that's fun and exciting to practice. You'll be able to use these techniques the same day as you get the video!


Here are a few comments from past buyers of our videos.

"These videos are a life saver! I recently was able to fend off a street thug by simply showing the confidence I got from the tapes. By my attitude and demeanor, the thug decided I wasn't going to to a victim. Thanks!"

Richard Jorandby, Juniper, FL


"I am only 5' 1" and petite. I am glad I found something I can use in a real life situation. These videos are great!"

Lathsamee Sirowanta, Goleta, LA


"Your videos are great! I feel it took my confidence and ability to a whole new level. The videos are straight, concise and to the point. They show you exactly how to protect yourself. Thanks!"

John Dan Tobitt, Normandy, TN


"This video demonstrates "no-nonsense" self defense techniques. Shihan Pace does an excellent job of cutting away all of the frills and just teaching life saving techniques."

Chad Kroll, Mars Hill, NC


"Fantastic Videos! Very easy to understand, with concepts and techniques clearly demonstrated. These videos are invaluable for anyone looking to develop a new level of confidence in dealing with and defusing potentially hostile situations."

Mark Northam, Glendale, CA


"I've ordered other self defense tapes but Street Self Defense 101 is better than any I have seen. Very easy to learn and remember, must be the flow of the way that it is taught. Simple to learn, just as promised.!"

Ken R. Maret, Lincoln, NE


"These videos are great! The content was 'to the point' and easy to learn from. These two videos taught me more usable combat techniques in two hours then I have learned from from any martial arts class or the military."

Rob Rice, Greenville, NC


While there are no guarantees in life, why not give yourself the best chance possible. Whether you are a complete beginner or have some training, this DVD is for you. Don't put it off. Order my DVD today. Take advantage of our special sale price.